Sep 25, 2018  
2017-2018 Graduate Catalog 
    
2017-2018 Graduate Catalog [ARCHIVED CATALOG/PREVIOUS EDITION]

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MAR 6722: Web-Based Marketing


Credits: 2                    Grading Scheme: Letter

Prerequisite: Master’s students in Warrington College of Business Administration and for students who either pursue a career in online business or have general interest in the current marketing environment. Designed for MBA students.      

Provides an understanding of the current online marketing environment and the strategies and tactics of web-based marketing.



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